MBA for an Evening Master Class
Written and photographed by Anna Shabalina, MBA candidate
Continuing the “MBA for an Evening” master class series, the Walker School of Business and Technology hosted its second event of learning and networking on January 25.
The series brings the MBA program’s most interesting, influential and innovative topics, to the community. The talks are given by professors from the program, from across a wide range of business fields.
Dr. Michal Paserman, the MBA Program Director, opened the event and introduced Dr. Dominique Jolly, Chair of WSBT, who spoke about technology creation in China. As the Chinese system of innovation is now firmly on the world R&D map., Dr. Jolly stressed the benefits for foreign companies from establishing R&D centers in China. Ron Banks, Professor of Marketing, introduced the audience to the topic of Marketing-Mix, its role in corporate strategy, and the importance of creating Perception - a psychological variable involved in purchase decision making.
The two talks were followed by an alumni panel in which two MBA alumni shared their experience with the program. The audience was welcomed to ask questions that would help them learn about Webster MBA program.
The next “MBA for an Evening” event will take place on Thursday March 15 at 18h30,
on our campus in Bellevue. The two master classes will be given by:
Krista Saral, Ph.D., Professor of Economics
Lammert Vrieling, Ph.D., Professor of Strategy and consultant
If you would like to register to attend this event please fill in this form.